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Disconnects Doomed Alternative Press
By Jeremy Mullman, Wednesday, May 16 2012 in POV
Anyone who has ever enjoyed alternative newsweeklies ought to be saddened by the recent news that the Chicago Reader was sold to the Chicago Sun-Times for a paltry $3 million Comments
It’s Not Where the Story Starts, But How It Travels
By Jeremy Mullman, Tuesday, September 20 2011 in POV
There’s a terrific story in this week’s Ad Age about how PR specialists are increasingly targeting journalists with large Twitter followings in outreach efforts Comments
Entenmann’s “Crummy” Tweet Offers Stark Reminder for Brands and Agencies to Keep Up With Current Events
By Jeremy Mullman, Wednesday, July 6 2011 in Free Advice
The latest cringe-worthy corporate social media gaffe comes courtesy of the Entenmann’s bakery brand, which unwittingly compared bingeing on donuts Comments
