Bauer
VAPOR APX LAUNCH
The VAPOR APX was one of the biggest skate launches in BAUER Hockey’s 80-plus years of history. So, we took huge strides in making sure that hockey-crazy kids from across the U.S. and Canada were a part of the launch. From a commercial that aired primarily on social networks to online pledge videos from pros and pee-wees, this launch set the whole hockey community into action.
